Steve Jobs and Jeff Bezos followed four principles of audience-centric communication. Here is how they put their audience ...

The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

We can keep serving sources, or we can admit that nobody trusts us because we’ve been serving the wrong audience. In 2026, ...

Often people think performing in front of others will make them mess up, but a new study led by a Johns Hopkins University neuroscientist found the opposite: being watched makes people do better. When ...

There are now four movies that have all tied for the best-scored Rotten Tomatoes movie of 2025 in terms of audience ratings.

The shattering of mass media into niche channels is nearly complete. For the first time in 2025, more people in the U.S.

Audience analyst Dave Sullivan has been trying to “sound the alarm” about public radio’s declining cume ratings, a key metric for station fundraising and sustainability. The average weekly cume for ...

Film lovers around the world will benefit from YouTube's partnership with the Academy. But the Oscars no longer being ...

Understanding and defining a business audience helps you create a focused business plan and marketing strategy. The term “business audience” refers to the specific group of individuals or ...

Amanda imagines her friends, family members, strangers - they are all looking at her pictures and judging her. Part of that is because of a concept in psychology called "The Imaginary Audience." There ...