A much-discussed theme of contemporary consumerism is the abundance of choice. While products have generally been the point of focus, the diversification in how retailers sell to, and service, ...

Learn how to increase sales, expand market reach, and enhance competitive advantage by making products readily available to consumers where and when they want them. In the interconnected world of ...

A go-to-market (GTM) strategy is an action plan specifying how a company will reach target customers and achieve a competitive advantage. The essence of a GTM strategy is to provide… A go-to-market ...

An Amazon Prime container on a train near the waterfront in Seattle. (GeekWire File Photo / Kurt Schlosser) An expansion of Amazon’s supply chain services will give sellers the ability to distribute ...

Online travel agencies still account for the largest share of hotel gross bookings – but that’s changing fast, Skift Research shows in Hotel Distribution Outlook 2024. We predict that by 2030, direct ...

Microsoft recently rolled out a new Home experience for its Xbox app on Windows PC. The importance of distribution channels is one of the key trends to watch in the broader gaming industry. (Xbox ...

The fresh capital will be used to enhance its manufacturing capabilities and focus on digital brand building as well as marketing activities. It will also fuel the expansion of its sales and ...

Lionsgate and its newly formed Lionsgate Studios have promoted Chase Brisbin to executive vice president of international SVOD sales and head of global channels. In her expanded role, Brisbin will ...