Ja Morant was going to be all over your television — or preferred streaming device — this week as the NCAA’s March Maddens tips off. He had a new Powerade ad dropping and it was going to be the next ...

Ja Morant’s off-the-court troubles are having real-world consequences — including potentially putting a dent in the NBA superstar’s wallet. Coca-Cola’s Powerade pulled its ads featuring the ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 14 hours 20 min ago By Garett Sloane - 16 hours 19 min ago By Ad Age Staff - 18 hours 6 min ago By Ad Age Staff - 18 ...

Top soft drink company stands to lose a lot of money after scrapping ad with troubled baller. Basketball player Ja Morant is realizing that regardless of his talent, all actions have consequences.

Were you already sad about Derrick Rose's latest injury setback? Apparently, you weren't sad enough because Rose's latest Powerade ad will make you feel some feelings. Of note is that the ad features ...

A federal judge has sided with Powerade over attempts by rival Gatorade to kill spots claiming Powerade ION4 is “the most complete sports drink.” Although the judge refused the preliminary injunction ...