Makeup is shifting away from minimalism in 2026: Bold, fun looks with an emphasis on technique, artistry, and self-expression ...

Prepare to say goodbye to the clean girl aesthetic – as girls (and guys) just wanna’ have fun make-up in 2026. Here’s why ...

In the beginning, the ‘Clean Girl Aesthetic’ trend that was all over TikTok didn’t bother us. At the time, it seemed to champion a clean and minimalist beauty routine of dewy skin, fluffy brows and a ...

Women and girls have been competing with unrealistic beauty standards their whole lives. Throughout my 18 years of life, I’ve seen many trends rise, fall, then slowly disappear. This year, many women ...

The clean girl aesthetic. The slick-back bunned, no-makeup, neutral-clothed, healthy girl is an inaccurate depiction of what it is like to be a woman. The aesthetic inspires the idea that if you dress ...

Remember when slicked-back buns, glass-like skin and barely-there makeup were everywhere? The clean girl aesthetic—though not without controversy—had its moment. But lately, a new look has taken over ...

Besides redefining new mom fashion, Hailey Bieber is maintaining her routine skincare and tidy makeup look with freckles. She even shared her simple and “quick” foundation hack in a recent “Get Ready ...

Emerging on TikTok in the early 2020s, the clean girl aesthetic, at its core, is all about effortlessly presenting your best self. It’s about living your most productive, put-together, self-aware life ...

For several seasons, beauty was summed up in one word: "clean." Glowing complexions, nude lips, and meticulously groomed eyebrows dominated the trends (clean girl). In 2026, the tide turns. This ...

There’s a buzz in the beauty community. After years of the clean-girl aesthetic reigning supreme - from stripped-back makeup to monochrome fashion - the tides are officially changing. Enter: ...

In today's trend landscape, fashion and beauty crazes seem to live out an entire life cycle in the time it takes to make a TikTok. So it's no surprise that the "clean girl" beauty aesthetic, which ...