This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Vans is building off the success of its initial Roblox ...
Over the last several months, Sony Music Entertainment, BMG, Warner Bros., Hasbro, and even Gucci have all joined forces with Roblox. The platform has exploded during the pandemic, as the world’s ...
Roblox announced the launch of Vans World, an interactive Vans skateboarding metaverse playground inside the gaming world. Inspired by the brand’s locations such as House of Vans and other skate parks ...
Skateboarders and gamers alike are gearing up as Vans World 2 launches on Roblox, offering a fresh set of virtual thrills and skate challenges. Developed in collaboration with The Gang, known for ...
Skateboarding footwear and apparel brand, Vans, has partnered with developer studio, The Gang, to create an immersive experience on Roblox called Vans World 2. Following the success of Vans World, ...
The skateboarding brand’s director of global brand marketing shares how it created Roblox’s most popular activation to date. Vans World has surpassed 100m visitors since its 2021 launch / Credit: Vans ...
Halloween celebrations have finally begun and Roblox Vans World has a big surprise for gamers. This year, the developers have released two Halloween-themed avatar accessories that can be collected for ...
SAN MATEO, Calif.--(BUSINESS WIRE)--Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared experiences, and Vans ®, the original action sports brand and global icon ...