The value of digital advertising spend lost to fraud will reach $68 billion globally in 2022, according to Juniper Research. It was $59 billion in 2021. The report "Digital Advertising Fraud: Key ...

NEW YORK, May 09, 2023 (GLOBE NEWSWIRE) -- Logiq, Inc. (LGIQ), a leading provider of digital consumer acquisition solutions, reported it is saving its digital advertising clients substantial sums of ...

For the first time, a joint study spearheaded by Trustworthy Accountability Group (TAG) measured the entire digital advertising spend to estimate the fraud rate for invalid traffic (IVT). The joint ...

Most digital advertising is bullshit. Especially the ad networks. These stories are everywhere. And I just heard another one, on the phone. Want proof? It's already out there. And I have plenty of ...

Anyone who's spent time in digital advertising knows it's a battlefield. For years, we've fought against ads that break the rules, clog up the works with spam or are outright fraudulent. It’s a ...

In the wake of the JLR cyberattack, the costliest in UK history, the spotlight is rightly on cybersecurity. But while cyber breaches grab headlines, another kind of attack is quietly eroding budgets ...

While AI assistants like ChatGPT and DeepSeek offer many benefits, their popularity has fuelled the proliferation of AI-powered web crawlers used to gather data for large language models, contributing ...

Digital advertising fraud has evolved from simple bot detection into a sophisticated, full-funnel threat that mimics human behavior so convincingly that traditional verification tools can no longer ...

Anura, a leading force in ad fraud solutions, and Webbula, a trusted authority in email hygiene and data quality services, proudly announce their strategic partnership aimed at combatting digital ad ...

With this integration, advertisers gain an additional layer of protection on top of InsurAds' core Marketing Assurance Warrant (MAW) — a built-in insurance mechanism that guarantees campaigns are only ...