More than half of North Americans have lost trust in a company that delivers a poor experience or unclear communication "Customer communications aren't just touchpoints — they're the heartbeat of the ...

In today’s fiercely competitive retail environment, effectively managing price perception is crucial to customer satisfaction. In an era where consumers are more informed and more selective than ever, ...

INDIANAPOLIS (WISH) — If you’ve been on the IndyGo, you probably have some thoughts about your experience and how the service can improve. To get feedback from its riders, the agency recently launched ...

Think you have a successful CX strategy in place? Your customers might not agree. Learn exactly what the CX perception gap is and what causes it. Customers and organizations have widely different ...