Allstate's new agency Droga5 is bringing a quirkier tone to the insurance giant's advertising—and it's doing so without using the company's long-running Mayhem campaign. In interviews last week, ...
Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Allstate’s ads will be in new hands in the new year. The ...
When the docuseries “Chicagoland” debuts on CNN later this week, it will do so with a helping hand from the chief executive of Allstate – a promotional maneuver the Time Warner cable-news outlet might ...
The opening credits to last night’s broadcast of “Saturday Night Live” told viewers they’d get to see something they really like: a new short film from Please Don’t Destroy, the small troupe of ...
Matt and Shannon Moskal were enlisted for an ad campaign that went viral. Allstate's Mayhem ad featured a vacationing couple, pictured, on their social media accounts captioned; "I'm a social media ...
Allstate launched a new advertising campaign this month to reinforce the message that Allstate is the provider to trust for all homeowner insurance needs. The campaign, featuring celebrity home ...
NORTHBROOK, Ill., May 7, 2013 /PRNewswire/ -- Allstate launched a new advertising campaign this month to reinforce the message that Allstate is the provider to trust for all homeowner insurance needs.
Allstate is working with ad tech firm Dstillery to purchase programmatic ads on open exchanges. This goes against the current trend of advertisers moving to direct sales and private exchanges to avoid ...
It’s easy to cast a cynical eye at corporate attempts to court the favor of the LGBTQ community, especially when they come off as tokenistic in their approach. But in recent months we’ve seen a surge ...
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