Beauty influencers are settling into a niche trend: ASMR-style videos that mix the satisfaction of sounds with skin care and makeup routines. ASMR videos, which are meant to cause a tingly body ...

On TikTok, an ASMR creator dips a spoon into a bowl of molten-hot lava, brings it to her lips, and eats it like it’s honey. Another creator crunches down into a seemingly radioactive moon stone, which ...

If you've ever seen those videos of people whispering, tapping on objects, role-playing as doctors and making hand gestures into the camera lens and questioned what the heck you've stumbled across, ...

What do the sounds of whispered affirmations, page-turning, and tapping fingernails have in common? What about the sight of slow hand movements, soap being gently cut to pieces, and hair being brushed ...

So I've been working on some pretty weird stuff lately, yet this may be a more embarrassing topic to write about. For some percentage of readers, this article could make a major positive impact on ...

Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

ASMR stands for “autonomous sensory meridian response.” It’s a rather dry term considering the fact that it stands for a physical sensation that millions of people describe as a peaceful, joyful ...